The Birmingham Toolkit

Birmingham Facts

This section is designed to help you quickly communicate the character of Birmingham and its benefits to others.

Why Birmingham?

  • A £96 billion regional economy making the city a major engine of UK growth outside of London.
  • With £2.43 billion expenditure in 2010, Birmingham remains in the top three most popular places to shop in the UK for the seventh year running.
  • Air, road and rail connections provide access to 400 million people across Europe.
  • 143 direct connections from Birmingham Airport.
  • Over 90% of the UK market - consumer and business - are within a 4 hour travel time.
  • £33.5million tourists visited the city in 2011, an increase of 10% in the last six years.
  • The most visited English city outside London for European visitors.

In the other parts of this section you'll go on to find a whole host of facts that focus on what makes Birmingham great; youthfulness, creativity, innovation, cultural fusion and authenticity.

Get in touch

Got some interesting facts about Birmingham you'd like to share with us? Send them to birminghamtoolkit@marketingbirmingham.com and make your contribution to the Birmingham story.

Or if you need any further help in sharing the benefits of Birmingham please contact our specialist marketing team who can help you promote the UK’s most energetic city to your key audience.

Birmingham city centre by night.

Birmingham city centre by night.

Oozells Square, Brindleyplace, in cherry blossom with the Ikon Gallery in the background.

Oozells Square, Brindleyplace, in cherry blossom with the Ikon Gallery in the background.

The iconic Selfridges building at the Bullring.

The iconic Selfridges building at the Bullring.

Birmingham is one of Britain’s greenest cities, with 8,000 acres of parks and open spaces.

Birmingham is one of Britain’s greenest cities, with 8,000 acres of parks and open spaces.